When does Black Friday start?
Every year, as November approaches, searches for when Black Friday starts skyrocket. It's one of the most anticipated sales events for consumers, although not all brands experience it in the same way. At Beatriz Furest , we prefer to see this time of year as an opportunity to reflect on consumption and celebrate fashion from a more conscious perspective.
Black Friday 2025: Official Dates in Spain
In Spain , Black Friday 2025 will begin on Friday, November 28th . Traditionally, this date marks the start of the pre-Christmas sales season, and many stores extend their offers throughout the weekend leading up to Cyber Monday .
However, in recent years, the concept has evolved. More than a specific date, Black Friday has become an extended period of promotions that begin as early as mid-November. Faced with this trend, some brands have chosen a different path: one of moderation, quality, and durability .
Beatriz Furest's BF Days: a conscious alternative to Black Friday
Instead of joining the Black Friday frenzy, at Beatriz Furest we celebrate our own BF Days , a proposal that maintains the essence of timeless design and respect for artisanal processes.
During these days, we offer a small token of appreciation to our regular customers, without losing sight of what defines our philosophy: creating garments and accessories that last over time.
**Discover our selection of BF Days .
Responsible fashion versus impulsive consumption
Traditional Black Friday encourages quick, impulsive purchases. But at Beatriz Furest, we believe true satisfaction lies in making good choices. Supporting responsible fashion means valuing the process, the materials, and the story behind each garment.
Our proposal does not seek to compete on discounts, but to offer versatile and timeless designs , made in Spain, that accompany the contemporary woman in all stages of her life.
In a fast-paced world, conscious choice is a form of resistance. And fashion, when approached with calm, can be an act of authenticity.
Frequently asked questions about Black Friday
What is the origin of Black Friday?
The term Black Friday originated in the United States during the 1960s. It was used to describe the chaos that erupted on the streets of Philadelphia after Thanksgiving, when thousands of people flocked to stores in search of discounts. Over time, the concept evolved into a global mass-consumption phenomenon.
Today, many brands are rethinking that model. Instead of encouraging impulse buying, they promote more sustainable and thoughtful shopping experiences.
How did the idea of Black Friday come about?
Black Friday began as a marketing strategy to boost Christmas shopping and stimulate sales. Its success was so great that it spread worldwide, establishing itself as one of the most important dates on the retail calendar.
However, in the last decade, the conversation has shifted. Overproduction, environmental impact, and excessive consumption have led many brands—including Beatriz Furest—to rethink their role during this period. This has given rise to initiatives like BF Days , which transform Black Friday into an opportunity to choose intentionally, support local production, and invest in durable garments.
Beatriz Furest remains true to its essence: that of a Barcelona-based brand with an artisanal soul, championing a different way of understanding fashion. BF Days is more than just another campaign; it's an invitation to savor design with purpose, at a leisurely pace, and with the certainty that quality craftsmanship endures.